Assistant Manager Visual Excellence, East

Adidas

Adidas

Shanghai, China
Posted on Jan 22, 2026

PURPOSE & OVERALL RELEVANCE FOR THE ORGANISATION:

Develop and deliver best VM knowledge to adidas store cross all channels. Play a critical role to drive brand direction, business growth.

MAIN RESPONSIBILITIES:

  • Implement VM principles & techniques cross both own retail and key franchise stores
  • Implement daily visual merchandising directives to stores and formalize report accordingly
  • Provide and coach visual merchandising guidance for OVM and in store VM and store staff
  • Implement in store communication guidelines in responsible areas based on set guideline

KEY RELATIONSHIPS:

Internal:

  • VM Planning
  • Retail Marketing
  • Operations
  • Retail Buying
  • Store Design

External:

  • Vendors

KPI’s

  • Adapt and implement VM manual
  • Create monthly VM plan for key stores
  • Execute seasonal campaign
  • New store opening set up support
  • Support regional OVM to delivery best VM compliance in store
  • Support VM training
  • Support VM set up for trade meeting

KNOWLEDGE, SKILLS AND ABILITIES:

  • Able to develop store opening plan independently
  • Has strong organized, logic, strategic thinking
  • Good communication skill
  • Good interpersonal communication skill

REQUISITE EDUCATION AND EXPERIENCE / MINIMUM QUALIFICATIONS:

  • Minimum 3 years’ visual merchandising experience in retail environment with sports brands or fashion retail brands
  • College degree or above
  • Fluent in English and Mandarin