Director, Retail Operations & Consumer Excellence - Pacific

Adidas

Adidas

Melbourne VIC, Australia
Posted on Mar 31, 2026

Purpose & Overall Relevance for the Organization:

The Director of Retail Operations and Consumer Excellence strengthens market position by leading operational strategy across all Pacific (Aus & NZ) retail concepts, while designing and implementing efficiencies that drive sales growth and improve profit margins. With a people-first, hands-on approach, this leader builds a trusting, empowering team environment that motivates high performance. By collaboratively assessing business results and the retail environment, they make clear, strategic and tactical decisions that drive outcomes.

Key Responsibilities / Authorities:

  • Full ownership of retail channel P&L by optimizing sales and meeting all financial targets and KPIs.
  • In collaboration with the Global Retail CoE, develop and execute key initiatives and strategies that will innovate day-to-day operations of the stores to increase sales, reduce cost ahnd drive profitibility and key KPIs.
  • Partner with RBO teams - Merchandising, Planning, Store Development, Brand and Marketing to advocate for retail store needs, effectively plan and execute all operational activities and produce best-in-class retail store experience.
  • Manage store level execution through District Managers and Store Managers to ensure maximisation of sales and profit, outstanding customer service, policy compliance and operational standards.
  • Collaborate with, support and empower District Managers in the areas of business planning, selling skills, leadership, and operational excellence to ensure the financial achievement for Pacific Retail.
  • Lead the execution of retail staff onboarding and training with the Global Sales Academy team to ensure implementation of training is consistent and well supported across the retail fleet.
  • Oversee the implementation and execution of all digital strategies including Omnihub to enhance both the employee and consumer experience to create efficiencies and heightened storytelling.
  • Align with Buying and Marketing team to implement initiatives to drive incremental traffic and increase conversion.
  • Partner with Loss Prevention to create product launch plans that focus on seamless execution within stores and ensure a on-going focus on LP policies and procedures.
  • Enable and cultivate a retail fleet which provides acceptance, education and awareness on all topics related to diversity, equity and inclusion.
  • Work effectively with the Sr. Director of Retail to ensure continuous innovation and development in every aspect of the business as well as effective day-to-day communications.
  • In partnership with Human Resources, execute performance and career path development for all team members, both direct reports as well as store teams.
  • Build and foster relationships with key partners within global retail teams.
  • Travel to stores to remain informed on all retail store front-line activity, enhancing strategic decision making, building relationships with teams and ensuring best-practice and compliance.

Key Relationships:

  • Retail Fleet
  • Merchandising/Planning & Allocation
  • Store Development
  • Franchise Team
  • Retail Marketing
  • Global Centre of Excellence (CoE)
  • Loss Prevention / IT
  • Human Resources

Knowledge, Skills and Abilities:

  • Exceptional and engaging leadership and management skills that empower teams and quickly build both internal and external confidence in business direction.
  • Advanced Proficiency in software applications such as MS Office and Power BI
  • Excellent verbal presentation and written communication skills with strong command of the English language
  • Strong knowledge of the Retail landscape and Retail Award in Australia and New Zealand
  • Ability to portray a confident, positive, and winning attitude in challenging business interactions.
  • Strategic, self-starter who thrives in a fast-paced and structured environment.
  • Strong knowledge and understanding of profit and loss statement and store Key Performance Indicators to make commercial decisions based on sound financial judgment.
  • Excellent time management and problem-solving skills as well as the ability to use good judgment and make strong independent and collaborative decisions with speed.
  • Excellent relationship-building skills at all levels of the organisation
  • Ability to travel up to 40% of the time across the Pacific region and internationally as needed.

Requisite Education and Experience / Minimum Qualifications:

  • Tertiary degree relating to business leadership and operations.
  • 10+ years related experience and/or training.
  • Minimum of 5 years people leadership experience.
  • Experience working for a global brand, ideally sporting goods and fashion retailer.