Commercial Specialist - CRM Analyst
Full-time
Greece
Job Purpose
Join our CRM & Analytics team as a Commercial Specialist – CRM Analyst and play a key role in shaping customer-centric decisions through data, analytics and campaign management. Working closely with business stakeholders, you will contribute to CRM initiatives, customer insights, predictive analytics and reporting solutions that support commercial growth and enhance customer experience. The role reports to the Commercial Supervisor – CRM & Analytics.
What you will do
- Provide advanced statistical analysis to support the acquisition, retention, cross sell and up sell activities
- Support departmental strategy by building and maintaining predictive models (Decision trees, Logistic regression etc.) as well as unsupervised models (Cluster Analysis, etc.)
- Develop presentations and present analytics and insights to organization
- Identify and execute appropriate analytical procedures to resolve problems, using data mining tools such as SQL, IBM SPSS Modeler, SAS, R, Python or other relevant tools
- Develop reports and dashboards using Power BI, Qlik Sense or similar business intelligence tools
- Analyze CRM system data to measure and coordinate marketing activities
- Interact cross-functionally with a wide variety of people and teams, design, check and establish the required datasets needed for analysis
- Monitor KPIs and support project needs in a timely and efficient manner
- Support campaigning activities, including target audience selection, campaign execution, performance monitoring and results evaluation
What you bring
- Bachelor’s degree in Statistics, Mathematics or closely related field; Master’s degree is an asset
- 2-3 years of working experience in a similar role
- High technical fluency in Greek and English (spoken and written)
- Excellent knowledge and experience with statistical and data mining tools
- Database Management skills (knowledge of SQL)
- Advanced proficiency in Microsoft Excel and PowerPoint
- Analytical skills and ability to manage, manipulate and analyze raw data, draw conclusions, and develop actionable recommendations using statistical modeling techniques
- Multi-tasking ability, flexibility, persistence, and patience in a fluid environment
- Effective presentation skills
- Experience with business intelligence and data visualization tools, such as Power BI, Qlik Sense or similar tools, is an asset
- Experience in a similar role in the Financial Services Sector or the Insurance Sector is an asset
What We Offer
- Competitive salary and benefits package
- Professional development and education
- Health and wellbeing programs
- Positive learning and growing environment
Allianz Group is one of the most trusted insurance and asset management companies in the world. Caring for our employees, their ambitions, dreams and challenges, is what makes us a unique employer. Together we can build an environment where everyone feels empowered and has the confidence to explore, to grow and to shape a better future for our customers and the world around us.
At Allianz, we stand for unity: we believe that a united world is a more prosperous world, and we are dedicated to consistently advocating for equal opportunities for all. And the foundation for this is our inclusive workplace, where people and performance both matter, and nurtures a culture grounded in integrity, fairness, inclusion and trust.
We therefore welcome applications regardless of ethnicity or cultural background, age, gender, nationality, religion, social class, disability or sexual orientation, or any other characteristics protected under applicable local laws and regulations.
Join us. Let's care for tomorrow.
