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Manager, Product, PE(005987)

BASF

BASF

Product
Guangzhou, Guangdong, China · Guangzhou, Guangdong, China
Posted on Oct 22, 2024
Main Tasks:
- Implement “Product Wheel” based on qualification & market needs and prepare business plan (customer / segment).
- Support Monthly S&OP decisions for PE portfolio and optimize PE grade campaigns. Responsible for product volume allocation
- Develop distributor and customer contracts including pricing model and performance review.
- Monitor and reduce fixed costs and develop the most optimized customer / grade segmentation for best profitability.
- Prepare and track KPIs (Sales Volume, cCM1, cost to serve etc.) and support sales team to achieve business targets.
- Develop Industry & Product knowledge (incl. market studies) for strategic marketing initiatives and cluster strategy.
- Actively contribute to investment projects by providing market information, developing & implementing business plans, manage customer approval process and ramp up the new asset with guidance from CP management.
- Support the set up for export sales channel and business model as needed.
- Responsible for organizing PE events and activities (ex: Chinaplas).
- Close collaboration with qualification labs, universities to ensure certification of our PE grades.
- Lead to identify potential applications / convertors in Asia market
- Lead to benchmark product quality, costs, and logistic performance to the competitive alternatives.
- Follow up on potential cases and collaborate with customers to drive and track the progress until commercialization.
- Sales: Execute PE business plans and SBU strategy at a customer level
- Operations: Align product campaigns to ensure best throughput by deploying minimum catalyst changeovers
- Supply Chain: Provide input for transformation of customer focussed business models (ex: E-commerce etc.)


Requirements:
- Masters / bachelor’s in chemistry / Industrial & Applied Chemistry / Physical Chemistry / Chemical Engineering or related area
- > 5 years of marketing or product management experience in PE/Plastics Industry / Chemical Industry
- Experience in customer management, contract preparation & negotiations, business steering
- Strong strategic and analytical skill set to develop business concepts.
- Excellent communication, interpersonal and organization skills.
- Entrepreneurial mindset to achieve business growth and develop new opportunities.
- Good communication level in English, proficiency in MS Word, Excel & PowerPoint

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