Customer Development Manager

Beiersdorf

Beiersdorf

Kuala Lumpur, Malaysia
Posted on Oct 29, 2025

Job Details

Contract Type:
Unlimited / Full-Time
Country / City:
Malaysia / Kuala Lumpur
Company:
Beiersdorf (Malaysia) SDN
Job Function:
Sales

Your Tasks

Role Purpose

  • Responsible for account strategy development & implementation to achieve profitable business growth and relationship with customers
  • The account strategies need to be in line with shoppers marketing, brand strategies and sales objectives
  • This role will be working closely with shopper & customers marketing and sales department to ensure brand communications and trade execution are maximized in store

Key Accountabilities

Derive business strategy and objective

  • Contribute to development of sales, marketing, customer retention, advertising, pricing, distribution strategies

Customer orientated

  • Develop and maintain strategic business relationships with customers
  • Negotiate sales with existing and new customers who are of strategic importance to the organisation
  • Provide ongoing support to high value clients and ensure high quality customer service being delivered
  • Identify customer needs and opportunities by analysing sales gap & develop strategy to minimize or close gap
  • Serves as a liaison between clients and company departments
  • Familiar with outlet’s sales operation in terms of merchandising and ordering process
  • Possess very detailed product knowledge as well as through knowledge of client busines

Leadership (Manage, oversee, guidance, coaching, motivation etc)

  • Monitor business to adhere the company's business strateg

Derive and implement business process

  • Leading & Ensure all NPL Listed on timely basis
  • Meeting company Account Receivable objective by maintaining healthy aging leve

Enhance sales activities to ensure cost and process efficiency

  • Manage trade budget, A&P, trading term discussion within budget allocated
  • Ensure trade return rate within company’s objective, good market hygiene in the trade with FIFO practices
  • Maximizing ROI by evaluating incremental of sales and trade investment of each position monthly basi

Obtain and alert with competitive knowledge on Market trend, movement and practise

  • Keep abreast with latest market trends and development, with sound knowledge of competitors' activities

Your Profile

Key Requirements

  • Bachelor degree / diploma in business development or other related fields
  • At least 4 years’ experience in key account management or similar area of multi-national companies, preferably in FMCG
  • Analytical, business acumen, negotiation, customer-oriented, presentation, result-driven
  • Computer literacy in MS Office
  • Good command in English both spoken and written

Additional information

Location : Level 12, Tower, 1, PJ33, 3, Jalan Professor Khoo Kay Kim, Seksyen 13, 46200 Petaling Jaya, Selangor