As a Brand Marketing Intern , you will support the Brand Management team in executing ongoing business initiatives and operational processes. You will gain hands-on experience in an international FMCG environment, with a strong focus on product information management, business analysis, systems and cross-functional collaboration - plus occasional creative projects along the way.
Your responsibilities may include:
- Supporting the Brand Management team in day-to-day business operations to help ensure smooth execution of ongoing projects and initiatives.
- Collecting, validating and analyzing product, category and competitor data (e.g. new launches, product claims, pricing and portfolio benchmarks) to generate valuable market insights.
- Monitoring market trends and competitor activities to identify opportunities and support informed business recommendations.
- Managing portfolio information to ensure our consumer-facing data is accurate, complete and always up to date.
- Preparing new product descriptions and various business materials to help keep our product communication clear, consistent and consumer-focused.
- Supporting packaging adaptation and text verification for the NIVEA portfolio, including artworks, labels and other elements, to best communicate our product superiority.
- Working closely within cross-functional teams to help deliver projects efficiently and contribute to the success of the NIVEA portfolio (VAS, Sales Teams).
- Supporting new product launches by coordinating internal product information flow, providing competitive insights and benchmarking (pricing, claims).