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Product Manager, Metabolic

Boehringer Ingelheim

Boehringer Ingelheim

Product
Vietnam
Posted on Thursday, June 20, 2024
The Position

Product Manager

The Product Manager is responsible for driving the implementation of the brand strategy with a focus on maximizing customer engagement. The major areas of accountability include:

  • Development and execution of OPU operational plan for the defined brands
  • Drive brand performance with a strong focus on driving sales growth and market share gain of assigned brands within the OPU
  • Cross functional alignment with Medical Affairs and Sales
  • Continuously updates and educates the organisation on topics relevant to the defined brand supporting the sales functions with updates and training materials for the defined brands
  • Works closely with the ROPU brand team to provide continuous input and feedback
  • Influences the development of ROPU brand strategies by providing local input in relation to market, competitor and customer insight
  • Execute medico-marketing initiatives to maximise customer engagement (to include Expert Engagement initiatives, CME, multichannel)
  • Ensures the preparation and implementation of activities for new product launches


Tasks & Responsibilities:

  • Strategy:
  • The Product Manager is responsible for the tactical execution of the brand strategy to maximize business performance
  • Driving business results/ process/ cross-functional collaboration:
  • The Product Manager is responsible for providing input to business planning cycle (Outlook and Long-term forecast {LTF} process)
  • The Product Manager is responsible for Operational Plan development
  • The Product Manager is responsible for Operational plan implementation
  • The Product Manager is responsible for ensuring Launch readiness
  • The Product Manager is responsible for fostering and encouraging teamwork and cross-functional alignment in the local brand team and with the ROPU brand team
  • The Product Manager is responsible for monitoring and reporting
  • The Product Manager is responsible for customer engagement
  • People:
  • The Product Manager supports knowledge and skill sharing within the PM organization
  • The Product Manager builds relationships with respective functions within OPU assigned


Requirements:

Minimum Education / Degree Requirements:

  • Bachelors degree in Business Administration/ Pharmaceutics / Others


Required Capabilities (Skills, Experience, Competencies):

Special Skills (with reference to PRIME marketing Competencies Model):

  • Business and Marketing Acumen: Entry Stage: Developing; Target Stage:Developing
  • Customer Orientation: Entry Stage: Developing; Target Stage: Demonstrating
  • Strategy Development: Entry Stage: Developing; Target Stage:Developing
  • Project Management: Entry Stage: Developing; Target Stage: Demonstrating
  • Effective Execution: Entry Stage: Developing; Target Stage:Demonstrating
  • Relationship Management: Entry Stage: Developing; Target Stage:Demonstrating
  • Proficiency in MS Office, Outlook and database applications


READY TO CONTACT US?

Please contact our Recruiting Team: Ms. Phuong Vo: phuong.vo@boehringer-ingelheim.com