【德商DHL】HQ-Communication senior specialist
Deutsche Post
Taiwan · China
關於我們
DHL Supply Chain 是全球規模最大的供應鏈供應商,隸屬於全世界最大的物流集團DPDHL。 DHL Supply Chain 將傳統配送流通結合了加值與管理服務,我們提供客製化、整合性的物流解決方案提升效率、提高品質以創造競爭優勢。 DHL Supply Chain 以豐富的產業專長和在地知識為傲,提供不同產業的客戶量身訂做的倉儲物流解決方案,包含汽車、消費性產品、化學、能源、工程&製造、生命科學&與醫療保健、零售及科技產業等領域,在台灣我們更致力於提供半導體產業專業服務,成為供應商的首選合作夥伴! 加入DHL,與我們一起成為倉儲、運輸領域的專家。 想了解更多DHL的工作日常嗎? Please visit here: https://www.youtube.com/watch?v=G-nOa8Ddbbg
職責
Marketing campaigns
• Champion customer centric, insight driven, digitally enabled marketing
• The design and delivery of local marketing campaigns; working with stakeholders to define the brief, measurable marketing objectives, plans and deliverables
• Work in virtual teams of regional and local marketers and comms professionals for delivery
• Work with regional and cross business unit marketers to leverage assets and align messaging
• Track progress against plan, budget and provide regular reports to key stakeholders
• Manage local marketing budget
Brand and content creation
• Educate colleagues on the global brand guidelines and processes
• Work with global content team and outsourced partners to ensure our content, assets and messages deliver against individual campaign briefs, as well as support global messaging requirements
• Create and update customer-facing content on Content Hub (global asset repository)
• Work with local and regional subject matter experts for thought leadership content to position DHL in media, industry publications, social and more
Sales partnership
• Promote the use of tools, resources and processes to support growth team efficiency
• Support customer satisfaction, retention and account growth through joint marketing initiatives
• Work with customer's marketing teams on co-branded press releases and marketing efforts
Events and Communications
• Oversee our involvement in industry events and DHL customer events – from assessing suitability of event, target audience, creating thought-leadership content to leads management
• Work with DPDHL corporate communications team to build profiles of key stakeholders in media
• Provide functional teams with guidance on key regional customer communications
職務要求
To be successful in this position, we're looking for candidates with below qualifications:
• Excellent team player and motivator, prepared to lead from the front and to cheerlead
• Bachelor’s degree in marketing, public relations or related field
• Minimum 3 years' experience of developing and delivering omni-channel marketing campaigns
• Proven event management experience
• Strong project management, organization and time management skills
• Excellent communication, influencing and negotiation skills
• Experience of working in a global, regional and country environments including virtual, cross-cultural teams
• Establishes clear, challenging and achievable objectives
• Aligns resources and the organization within own area of responsibility to achieve objectives
• Regularly reviews and communicates progress against objectives and adjusts as needed
• Champions continuous improvement and innovation
• Adobe Creative Suite knowledge is a plus
