Assistant EC KA manager-L&HC
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See open jobs at Henkel.See open jobs similar to "Assistant EC KA manager-L&HC" Imagine.Full-time
Shanghai, China
Posted on Aug 28, 2026
About This Position
- This end-to-end e-commerce role takes full ownership of the online business for Henkel’s LHC brands – Persil and Bref. Focused on hands-on execution & operation management, the role independently oversees full-channel e-commerce operation, social commerce growth, and campaign management.
- The candidate must possess driving brand awareness, traffic growth and GMV increment, and be fully accountable for overall e-commerce business performance and profitability of dual brands. Relevant experience in TikTok & Xiaohongshu ecosystem operation would be appreciated.
- Take full ownership of Persil & Bref’s omnichannel e-commerce business, formulate annual/quarterly/monthly GMV, revenue and profit targets, and deliver actionable business plans with full-process tracking, analysis and iteration.
- Independently execute daily store operation, product portfolio optimization, conversion optimization and daily operation maintenance.
- Lead operation of key e-commerce campaigns with the support from cross-function team (618, Double 11, annual shopping festivals), including strategy formulation, resource negotiation, budget control, performance tracking and post-campaign review.
- Lead and build TikTok & Xiaohongshu e-commerce business from 0 to 1, cover platform strategy, official live streaming, short video marketing & content seeding with brand team, create stable daily sales.
- Conduct competitor benchmarking and industry trend analysis, output regular business review reports, and support brand and channel strategy iteration.
- Collaborate cross-functionally with marketing and supply chain to ensure efficiency.
- Bachelor above degree.
- English at workable level.
- Proficiency in MS Office.
- At least 8-10 years working experience, with 5-8 years in FMCG industry.
- Strong communication skills and capacity for data analysis.
- Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per year
- Diverse national and international growth opportunities
- Global wellbeing standards with health and preventive care programs
- Gender-neutral parental leave for a minimum of 8 weeks
- Employee Share Plan with voluntary investment and Henkel matching shares
- Comprehensive Group Insurance Scheme
- Annual Physical Examination
- Flexible Benefits cover for dependents
- Company Products Discount
This job is no longer accepting applications
See open jobs at Henkel.See open jobs similar to "Assistant EC KA manager-L&HC" Imagine.