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Product Manager - B2C (all genders)



Berlin, Germany
Posted on Saturday, October 14, 2023
Speak our language!
We are Lingoda. Our mission is to build bridges around the world through language learning.
Lingoda is a fast-growing online language school enabling even the busiest people worldwide to learn a language. We offer flexible, high-quality live classes, available online 24/7. In December 2022, we won “Best Digital Learning Product of the Year” at the Digital Education Awards 2022.
We challenge ourselves for a better society, working smart to make it happen. How? Here are 2 examples:
Our brand MATCH Talent is the Global Career Centre for international talent in Germany, supporting migrants through government-funded education programs.
In the German health sector, we support international nurses, doctors and midwives in obtaining their language and professional recognition through state-sponsored education programs. As a result we have become one of the largest recognised educational providers in this field in Germany.
We bring together the best of people in a positive company culture, enabling personal growth and inclusion.
Our employees have unlimited access to our private and group language classes!
We are hiring a Product Manager- B2C (all genders) based in Berlin
Your mission with us:
Working with our marketing team, you will lead growth initiatives including but not limited to pricing and localisation projects. This role will report to the Lead Product Manager B2C and is pivotal for Lingoda as we scale our people, business and products.

Your tasks:

  • Define and communicate a clear product vision aligned with company goals.
  • Develop and refine a product strategy in collaboration with marketing that addresses market needs and competitive factors.
  • Product Road Map and Execution:
  • Create and manage a comprehensive product roadmap that outlines feature prioritisation and timelines.
  • Communicate the roadmap to stakeholders, ensuring alignment with strategic objectives.
  • Drive the execution of product development projects from inception to launch.
  • Collaborate with cross-functional teams to ensure timely and quality product delivery.
  • Monitor project milestones and address any roadblocks to meet deadlines.
  • Localisation Planning and Execution:
  • In collaboration with Product Marketing and Digital education, conduct market research to identify localisation needs and opportunities in target markets.
  • Develop a comprehensive localisation strategy and process with product marketing to tailor our products to specific languages, currencies and cultures.
  • Pricing/ Subscriptions:
  • In collaboration with the Pricing Strategy Manager, Implement dynamic subscription models and strategies that adapt to market fluctuations and customer behaviours.
  • Monitor and adjust pricing strategies based on performance and market dynamics.

You bring to Lingoda

  • Bachelor's degree in Business, Marketing, Computer Science, or a related field.
  • Minimum of 5 years of proven experience as a Product Manager, with a track record of successfully launching and managing localised products.
  • Strong understanding of localisation and pricing tools and technologies.
  • Exceptional project management and organisational skills.
  • Excellent communication and interpersonal skills to collaborate effectively with diverse teams and stakeholders.
  • Analytical mindset with the ability to make data-driven decisions.

Nice to have:

  • EdTech or B2C subscription business experience
  • Multilingual skills and cultural sensitivity are highly desirable.

What you can expect from Lingoda:

  • Approachable leaders and transparent communication - every voice counts at Lingoda!
  • Company events and colleagues who are always happy to socialise
  • A great team spirit and passion for languages
  • A well-structured and exciting onboarding process
  • Hybrid working, remotely from your home and in the office located in the heart of Berlin
  • Unlimited and free access to our language classes
  • The modern hardware necessary for your work
  • Flexible working hours
Does that sound exciting? Then, send us your CV right away!
We are looking forward to hearing from you! Your contact person for the position is Sarah.
We ask that you please apply directly via the link provided in the job description or directly on our website. Due to GDPR regulations, applications sent otherwise will not be considered.
Please note that if you are based outside of Germany that only a freelance contract can be offered. All our contracts whether freelance or regular German employment contract start on a 2 year time period.
It is our commitment that every applicant will be evaluated according to their skills regardless of age, gender identity, ethnicity, sexual orientation, disability status, or religion.