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Manager, eKey Account Manager - It Cosmetics US



IT, Sales & Business Development
Jersey City, NJ, USA
Posted on Thursday, May 16, 2024

Job Title Manager, eKey Account Manager – It Cosmetics US

Division: Luxury Products Division

Location: 111 Town Square Pl Jersey City, NJ

Reports To: Director, National Accounts – It Cosmetics US

Who We Are:

For more than a century, L’Oréal has devoted its energy, innovation, and scientific excellence solely to one business: Beauty. Our goal is to offer each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity.

At L'Oréal Luxe our mission is to provide our consumers the best products and brand experience by making it unique. Our portfolio is composed of 21 brands including major brands, highly aspirational and multi-expert, such as Lancôme, Yves Saint Laurent, Giorgio Armani and Youth to the People.

What You Will Do:

This role is responsible for all digital activations that take place within a retail account. Will focus on building It Cosmetics online presence, revenue and profit through our retail partners, enforcing a consistent Omni-channel brand strategy. Responsible for the strategy, planning, and execution of online product information, digital creative assets, online advertising, and online-exclusives/Omni-promotions. This includes the planning of content calendars around each retailer’s schedule, trafficking assets, maintaining the product assortment on the retailer sites, minimizing online out-of-stocks, evaluating digital share of shelf, creating and maintaining search optimized PDPs, maintaining ratings & reviews, and evaluating performance based on ecommerce benchmarks. This role also will help oversee retailer media spend and help influence strategy alongside cross functional partners.

Strong commercial/analytical skills are essential, as this position is responsible for the forecasting and delivering of retail sales goals for high sales volume channels. The manager will work with multiple teams at both retailers and multiple teams within IT Cosmetics and the wider L’Oreal Luxe organization. As such, strong inter-personal, relationship building/management, and peer management talents are critical.

Job Duties and Accountabilities

Define the “heart of the job,” and specify the more important outputs required from the role.

    • Responsible for planning and execution of digital marketing tactics inclusive of media, sampling, promotion, negotiated exposure, etc. with a goal of achieving retail sales targets, growing .COM penetration and attracting new guests
    • Maintain strong partnership through constant communication, detailed activation tracking and sharp project management skills
    • Execute on-time PDP updates for both core optimizations and new launch pages with constant push for updates and improvements
    • Liaise with and internal teams on content creation, social calendar and retailer-friendly PDP assets
    • Own seasonal retailer sampling budget, programming and order execution in partnership with KAD, planner and marketing peers
    • Oversee and negotiate all co-op media initiatives with retailer, managing media placements and executing on all programs to ensure timely delivery of assets and campaigns
    • Partner with planning manager on .COM sales opportunities, S.I.T., and promotional performance

Key Challenges, Issues and Complexity (Formerly Judgement & Decision-making section)

This role will require a balance of interpersonal skills and detail orientation. This role will require constant interaction with third party sales partners on behalf of It Cosmetics. Interpersonal skills will be required to coordinate work with multiple internal sales and cross-functional departments. Detail orientation and organization will be required to maintain the quality of our products on retail partner websites. With the requirement to manage multiple retailers, this role will also require time management, and prioritization skills. It will require moderate supervision to maintain a proper corporate direction. Due to the rapidly changing and accelerating ecommerce environment, this role will require a high degree of adaptability, nimbleness and ability to pivot readily.

What We Are Looking For:

Required Qualifications:

  • Bachelor’s degree
  • 4+ years of experience in sales, marketing or digital
  • Must demonstrate a good understanding of digital commerce and media in the beauty industry and retail in general
  • Highly proficient in the use of Microsoft Office (Word, Excel and Powerpoint)
  • Highly commercial and analytical
  • Attention to detail, customer-service orientation, and creativity in problem-solving
  • Ability to forecast and deliver on sales goals
  • Strong interpersonal and peer management skills

What’s In It For You:

  • Salary Range: $98,200-$137,500
  • (Medical, Dental, Vision, 401K, Pension Plan)
  • (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)
  • VIP Access to L’Oréal’s Internal Shop for Discounted Products, Monthly Mobile Allowance)
  • (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)
  • (Think Tanks and Innovation Squads)
  • Access to Mental Health & Wellness Programs

Don’t meet every single requirement? At L'Oréal, we are dedicated to building a diverse, inclusive, and innovative workplace. If you’re excited about this role but your past experience doesn’t align perfectly with the qualifications listed in the job description, we encourage you to apply anyways! You may just be the right candidate for this or other roles!

We are an Equal Opportunity Employer and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.

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