[Role overview]

• Strategic Market Analysis: Analyze consumer insights, market trends, and competitor strategies to propose and execute a comprehensive marketing mix, building an integrated and engaging plan for the hair color franchise.

• Cross-Functional Collaboration: Foster strong collaboration with internal teams (Sales, Supply Chain, Education) and external agencies to develop holistic marketing plans. You will work closely with them to ensure seamless execution.

• Financial & Operations Management: Manage the marketing budget and work with the supply chain team to ensure sales forecast accuracy, optimizing inventory and product availability for our salon partners.

[Essential Qualification]

• A strong entrepreneurial spirit and a keen business sense, ready to take on significant challenges.

• A proactive and results-driven mindset with the ability to navigate complex projects.

• Excellent communication skills, capable of influencing and working effectively across different functions.

• 2B or TMKT experience, is plus.