Join us to create the beauty that moves the world!
As a global leader and Beauty-Tech pioneer, we are looking for passionate talents who want to actively shape our success story. In a constantly changing world, we identify the latest trends, act data-driven, and develop innovations that merge beauty with technology.
Over 86.000 employees in over 150 markets commit themselves every day to turn our vision of a sustainable and forward-looking beauty industry into reality.
At L’Oréal, we live a culture of learning, personal development, and entrepreneurship. We offer our employees numerous opportunities to expand their skills, take responsibility, actively shape their careers, and thus have a positive impact. With our long history of innovation and our commitment to sustainability issues, we set standards for responsible entrepreneurship.
Are you ready to shape the beauty world of tomorrow? Then become part of our team.
The Role:
Are you passionate about media innovation, data-driven efficiency, and shaping the future of our media landscape? We are looking for a Senior Media Manager DACH (Efficiency Lead) to join the DACH One!Media Team. In this role, you will report directly to the Media Director DACH and drive strategic efficiency projects across the CDMO media ecosystem. You will act as a key connector between CDMO disciplines, animating our media & digital community, pushing the DACH media strategy roadmap forward, and turning complex analytics into actionable excellence.
Your Tasks:
- AI & Automation & 1p / 2p Data Strategy: Spearhead the integration of AI-driven tools and automation processes to optimize media operations and workflows. Champion first- and second-party data strategies within media and advice teams on audience usage and drive external partnerships in that field.
- Reach Optimization: Drive advanced reach and frequency measurement & frameworks (e.g., cross-channel synergies, smart deduplication)
- Media Budget Management: Lead and evolve our media budget tracking & booking and be the key POC for the rollout of MELODY tool.
- Learning Agenda: Design, orchestrate, and share a continuous learning agenda (locally and globally), turning post-campaign insights and tests into scalable DACH best practices.
- Community & Roadmap Leadership: Actively animate the internal media/digital community, foster knowledge sharing, and drive the DACH media roadmap across diverse disciplines.
Your Profile:
- Several years of professional experience, preferably in media
- Deep understanding of media KPIs, advanced analytics, and data-driven marketing. Strong understanding of digital marketing trends, innovation and tech/AI landscape
- Outstanding project management skills with a proven track record of leading complex, cross-functional initiatives.
- Exceptional communication and stakeholder management skills; ability to inspire, engage, and animate communities.
- Analytical mindset combined with a hands-on, proactive attitude and a passion for innovation.
Our Offer:
- A permanent employment contract in a crisis-resistant, growing market with a comprehensive range of social benefits.
- An attractive and competitive remuneration package as well as a voluntary profit-sharing scheme.
- Individual personal and professional development, a strong learning curve, strong team spirit and an open, cooperative corporate culture.
- Diverse national and international development perspectives.
Diversity, Equity & Inclusion
At L’Oréal, we know that true innovation and creativity arise from diversity. That’s why we actively foster a work environment grounded in diversity, equity and inclusion. We value the unique perspectives and talents of our employees as the key to our success.
Discrimination or harassment of any kind, for example, based on sex, skin color, religion, sexual orientation, gender identity, age, origin, disability, or other protected characteristics, is not tolerated at our company. Diversity and inclusion are firmly embedded in our corporate culture. If you’d like to learn more about this and our initiatives in this area, please visit here.
