The Marketing Cloud Developer will develop solutions within the Salesforce Marketing Cloud platform to support critical business functions and meet project requirements.
Responsibilities- Implementing and monitoring full life cycle of email, messaging and segmentation
- Building and launching emails, and messages on marketing cloud as needed
- Designing assets as necessary, including identifying powerful, response-driving photo imagery
- Generating email and finding trends in email reports to inform future decisions.
- Guide junior developers on the SFMC development activities.
- Work as module lead and act as POC for one or more markets/countries.
- Help document, and maintain system processes, Report on common sources of issues or questions, and make recommendations to the Project team
- Work on new POCs to implement new solutions.
- Bachelor’s degree in IT, Computer Science or equivalent with 6-7+ years of IT experience and minimum 3-4+ years’ experience with Salesforce Marketing Cloud
- Good knowledge of the Salesforce Marketing Cloud (SFMC) platform and understanding of core email marketing and automation concepts
- Good Experience in writing moderately complex SQL queries.
- Good Knowledge of with at least 3 modules of SFMC (Email Studio, Journey Builder, Mobile Studio, Contact Builder, Automations, SQL, Content Builder and Audience creation for Advertising Studio)
- Knowledge of HTML, CSS, SSJS and Amp Scripting for email development
- Attention to detail and experience in email testing.
- Understanding of Salesforce best practices for marketing automation
- Ability and desire to work with a high degree of independence and ownership in a geographically distributed team consisting of other developers and project management resources
- Strong written and verbal communication skills
