First Gen: Category Management Intern

PepsiCo

PepsiCo

Netherlands · Utrecht, Netherlands
EUR 550-550 / month
Posted on Feb 18, 2026
Overview

Pepsi, Lay’s, Quaker, Doritos — hungry for more than just great flavors?

Experience what it’s like to shape the future of iconic brands and step into a workplace where culture, creativity, and collaboration drive everything we do.

Every 6 months, PepsiCo BeNeLux welcomes new talent just like you. Our internship program for (near-)graduates offers meaningful projects, mentorship and plenty of opportunities to grow your skills through hands-on experience. It’s not just on-the-job learning, but a chance to develop both personally and professionally.

Join our group of around 30 interns and become part of a community where your voice and perspective matter.

Responsibilities

During this internship, you’ll get a mix of research, creative thinking, and hands‑on data work. For example, you will:

  • Work with Nielsen, YouGov, Albert Heijn & Jumbo data to uncover shopper behavior and market opportunities.
  • Analyze customer‑specific data and translate insights into clear recommendations.
  • Prepare customer meetings together with Category Managers — you’ll deliver strong analyses and sharp visuals.
  • Contribute to (or even lead!) improvement projects that make our processes smarter, faster, or more innovative.
  • Spot trends: you stay up‑to‑date with developments in the market and within categories.
  • Experiment with tools, from advanced Excel features to AI‑powered insights.
  • Conduct deep dives into retailers, perform in‑store research, and analyze shopper behavior.

In short: you help us understand what’s happening on the shop floor — and why.

WHAT YOU CAN EXPECT

  • A supportive team that will encourage your professional growth and development
  • An opportunity to be meaningful and impactful within your work and projects
  • A community of interns - offering additional support, the opportunity to build connections, workshops and much more
  • Internship compensation of 550€/month and travel reimbursement
  • Work-from-home toolkit
Qualifications

WHAT WE’RE LOOKING FOR

  • Has a natural curiosity (towards people, behavior, trends… and tools like Excel & AI).
  • Isn’t scared of data, you enjoy it and want to understand what happens behind the numbers.
  • Takes initiative and likes picking up a project independently.
  • Is a strong communicator: you present your insights clearly to different teams.
  • Works in a structured way but is flexible enough to handle the fast pace of FMCG.
  • Is eager to learn within an energetic, commercial, and super fun team.
  • Has at least a good basic command of the English language.
  • You collaborate closely with Marketing, Sales, and Insights, and you report to the Category Management Lead.
  • You are currently studying or have recently graduated (up to a maximum of 3 months after graduation).

YOUR RECRUITMENT JOURNEY

  • Phone screening with one of our recruiters
  • Interview at our office
  • Offer: You’re hired!
  • Welcome to PepsiCo

CAREERS TO SMILE ABOUT

At PepsiCo, you’ll discover a place where our mission is to create smiles around the world. With a portfolio of more than 500 beloved brands including, Gatorade, Lay’s and Quaker, our work touches millions of people every day.

At the heart of the company is a team of thinkers, creators, and problem-solvers who collaborate to innovate and turn ideas into action. Driven by innovation and a focus on creating joyful moments through food and drinks, our decisions are guided by consumer centricity, creating opportunities for our associates to do meaningful work and make a lasting impact in the communities we serve.

Whatever your role, you’ll be part of a global community that values your ideas and empowers you to make an impact, on your career and on the world around you.

Want more info? Check out www.pepsico.com!