Dairy Regional Sales Manager Georgia, Tbilisi, Saburtalo

PepsiCo

PepsiCo

Georgia, USA · Saburtalo, Tbilisi, Georgia

Posted on Mar 20, 2026
Обязанности:

· Distributor management

- Build effective business relationships

- Joint development of an effective strategy for the development of all sales channels

- Develop the distributor's sales and management team

- Plan joint projects to support the category's continued growth strategy

· Sales planning

- To built sales strategy for dedicated sales force, development of AOP (Annual Operational Plan) for 3PD & Direct Dairy Sale all territory of Georgia except Tbilisi / Rustavi

- Prepare AOP for Dedicated Teams; develop strategy, set volume targets and KPIs responded to brand development and sales strategy.

- According to annual/monthly sales plans, establish plan for each team to ensure delivery of monthly/annual volume targets by channels and brands.

- Plan sales activities, programs, incentives accordingly with established budget to ensure delivery of volume targets

· Sales and Trade Marketing

- Execution of PepsiCo commercial policy and terms of trade with OT, TT;

- Direct involvement in negotiations and projects with major clients, OT & Big Customers;

- Development and execution of the most efficient sales / commercial programs;

- Supports development & ensures implementation of in-store execution standards and ensure availability of required POS materials and trade equipment;

- Ensure proper and effective communication of marketing programs to sales force. Translates the consumer programs into sales / commercial programs.

· Working Methods

- set in cooperation with Caucasus Sales Capability department working methods for dedicated sales force;

- ensure that all trainings agenda is delivered to the team in full compliance with PepsiCo standards;

- Responsible for implementation of PepsiCo working methods (BIG3) in dedicated teams to sustain rout productivity and high level of execution;

- Regularly work in a field with direct and not direct reports to ensure delivery of working methods.

· Budgeting

- responsible for managing the budget in the most effective and profitable way which bring bigger volume uplift.

- Cooperate with other departments

- Cooperate with other departments of PepsiCo to ensure delivering of established targets;

- Effective cooperation with head of SC, Finance, Legal & Marketing departments to ensure delivering of established targets.

· Reporting

- Track & analyze team & individual performance reports;

Develops & implements monthly reports on competition (performance, activities & initiatives, etc.);

Требования:
  • Higher education
  • 5+ years of professional experience in sales, commerce in FMCG company
  • 2+ years of managerial experience
  • MS Office skills
  • Fluency in Georgian, foreign languages: English on B1+ level
  • Strong negotiation skills
  • Leadership competence
  • Communication skills
  • Analytical skills